Brand and product launch production

Launches bring together a brand team, an agency, a venue and often a film crew. What they need from production is a reliable partner who can deliver the technical plan, hit the build window and make the reveal look as good in the room as it does on camera.

Built around the moment

For the launch of the new Hawkstone TV adverts at The Farmer’s Dog we built overnight so the pub could trade as normal, put a Danley PA and subtle lighting on a 10m x 6m stage from Big Stage Hire, and rigged a 7m x 3m LED video wall above the stage for the premiere itself, with radio microphones for every member of The Farmers Choir. For a single launch we put a sound system in a hot air balloon.

What a launch package usually includes

An LED wall or screens sized to the content and the audience, video playback and switching, sound for presenters, DJs and live acts, stage and lighting that suit the brand, power where the site has none, and a crew who can build and strike to a tight schedule. Where the launch is being filmed or streamed we work with the film crew on feeds and camera positions.